Dealer Programme Details & FAQ
Last updated: 6 September 2026
Dealer programme · reference
Full comparison of all three setups, terms and FAQ
All three setups run on dropshipping: we hold the stock, and when an order comes in we pack it and ship it straight to your customer. Everything you need before joining, line by line: the real differences between the setups, how the annual balance works, how an order flows, the partnership terms, and the questions dealers ask before signing. New to the programme? Start on the dealer programme overview.
The three setups, side by side
We run three dealer setups: STD, XML and ECOM. All three use the same catalogue and the same logistics. What changes is your discount rate, the upfront payment, and how much of the operation stays on your side.
→ Swipe to compare all three tiers
STD Standard Dealer |
XML XML Dealer |
ECOM Ready Website |
|
|---|---|---|---|
| If this is you | Starting today, no capital tied up, no stock | Running a webshop, done updating it by hand | No site yet, and no wish to run servers |
| Dealer discount | 25% | 35% | 35% |
| Upfront payment | Not required No commitment, no order minimum and no joining fee either |
Required The full amount is credited to your account as balance; every order you place is drawn from it, and you top it up once it runs out. |
Required: for a one-year term The full amount is credited to your balance and spent on product orders; nothing is deducted from it for the e-commerce platform. |
| Product, price and stock updates | Manual No XML feed is issued; everything is handled by hand |
Automatic, over XML Products, prices and stock refresh through a single feed |
Fully automatic Beyond products, prices and stock, orders and the storefront platform update themselves too |
| Order entry | You enter your orders in the panel | You enter your orders in the panel | Lands with us directly No order entry and no order tracking on your side |
| E-commerce site | Not included: you sell on your own channels | Not included: the feed plugs into your existing site | Free for one year We provide the platform; you design the site yourself from our admin panel |
| Getting started | Your dealer panel opens once your application is approved | Once the payment reaches us Your dealership is activated and your XML link is issued |
Once the payment reaches us Your site is built and your admin panel access is opened |
| Live example | — | — | www.sexyharness.com (English) www.jartiyertakim.com (Turkish) |
| Who does what | Selling and follow-up yours; making and shipping ours | You close the sale; making and dispatch ours | The whole operation is ours Your only job is selling |
| Automation | ▰▰▰ | ▰▰▰ | ▰▰▰ |
Each setup contains the one before it. The upfront payment figures are not published to retail visitors; they are shared with your application. If you are a social-media creator without a company, the Creator Program, where no upfront payment is required, suits you better.
GENERAL TERMS: THE SAME IN ALL THREE PACKAGES
How prices are set. Pricing is based on the current list prices published at www.angelspassion.com; your discount rate is applied to those prices.
Balance validity. In every package the balance must be used within one year of the date it is credited. Whatever is left unused at the end of that term is not refunded; it counts as collected in return for the service.
How an order flows
You sell, we ship
You forward the order to us, on ECOM that step happens by itself, and your buyer receives the parcel straight from us. Not a single box sits with you.
Neutral packaging, or your own brand
Parcels leave in discreet, unbranded packaging by default; your buyer never sees our name. Packaging under your own brand can be arranged.
Stock syncs in real time
On XML and ECOM our inventory mirrors into your system continuously, so you never sell something that isn't ready. On STD that tracking is yours.
No surprise at the border
Goods ship from Türkiye by express courier: 3-5 business days to EU addresses, standard international shipping to the rest of the world. On dropshipped parcels import duties and VAT are settled on our side. Your customer is never asked to pay anything at the door. Bulk orders shipped to you travel DAP with an A.TR movement certificate, so EU customs duty is zero; import VAT is yours and is deductible for VAT-registered businesses.
Returns are not the dealer's burden
Under international health and hygiene rules, including the EU exemption for sealed goods, intimate apparel whose seal or packaging has been opened falls outside the right of withdrawal. In practice that means no return shipping and no unsellable stock piling up on your side. Defective, faulty or wrongly shipped items are always replaced free of charge by us.
Partnership terms
You price freely
Retail price and margin are entirely your decision; there is no imposed list price and no commission.
Using our imagery
Official product photography and copy are open for your own channels and marketplace listings. Images may not be altered in a way that places another brand's mark on them.
The customer is yours
Buyer data and the customer relationship belong entirely to you; we do not contact your customers directly.
The agreement is digital
Submitting the application form means you accept the digital dealer agreement and the return policy electronically. No wet signature is required.
Categories you can open today
Sell as much or as little of the catalogue as you like. Everything below is live today; as the catalogue grows, XML and ECOM dealers gain the new pieces without lifting a finger.
Reflective HarnessWomens HarnessLingerieOuterwearMenAccessoriesWomens BeltSkirtsBeachwearPet Harness
Content of your own (paid add-on): the catalogue's ready imagery and copy come at no cost. If you want to go further, product photography, names and descriptions can be produced specifically for your brand, so you are not sharing the same listing text as every other dealer selling the item.
Common questions
Money and contract
How exactly does the annual balance work?
It is neither a joining fee nor a subscription, but any part of it left unspent at year end is not refunded. You deposit the agreed amount into your dealer account and it sits there as the balance you spend on your own product orders through the year; every order draws it down. Your discount stays at 35%. Whatever remains unspent at year end covers the hosting and technical sync behind the setup. The current figure is shared with your application.
What if I want to leave the programme?
There is no penalty and no termination charge; once you have no orders outstanding you can close the account. On XML and ECOM the annual balance you deposited is a product-purchase balance. It is not refunded in cash.
Can I change setup later?
Yes. Start free on STD and, as your volume grows, move to XML or ECOM by topping up the annual balance difference. A message to our partner support team is enough.
How does invoicing work between us?
You are the seller of record: you invoice your customer and you collect the retail payment. We invoice your business for the dealer price of the orders you forward.
Product and operations
Is this dropshipping, do I hold any stock?
Yes, the model is dropshipping: we hold the stock and you never handle the goods. You forward the order, we pack it and ship it straight to your customer; parcels go out plain, and your own branding can be arranged. What separates it from ordinary dropshipping is that the supplier is not a middleman but the manufacturer, all five ranges come off the same benches. If you want stock on your own shelves, that is a trade account rather than a dealership.
Do my sales stop if an item runs out?
We are the manufacturer, the catalogue does not depend on an import shipment; pieces come off our own lines and our partner ateliers. A permanent stockout is therefore not a thing that happens. On XML and ECOM, real-time sync temporarily hides anything that isn't ready from your storefront.
Who is responsible if my customer gets a faulty or wrong item?
We are. For a manufacturing fault, a damaged piece or a wrong shipment, the replacement is on us and free of charge; the cost is never passed to the dealer.
Can one dealer account cover several channels?
Yes, your account is not tied to a single channel. The same catalogue and imagery can run at the same time on your own site, on local marketplaces and on international platforms.
What are the actual delivery times?
Orders leave Türkiye by express courier and reach EU addresses in 3-5 business days. Standard international shipping times apply to the rest of the world.
Who pays customs duty and VAT?
Goods leave Türkiye, so an EU import takes place. On dropshipped parcels we settle import duties and VAT before delivery, so your customer pays nothing at the door. Bulk orders shipped to you go DAP and travel with an A.TR movement certificate, which under the EU-Türkiye Customs Union brings the customs duty to zero; on small express consignments we confirm the document status when your order is accepted. A.TR does not cover import VAT. That is payable by you at your national rate and is deductible if you are VAT-registered.
Will my account be closed if I don't order for a while?
No. After 60-90 days without a purchase the account is paused until your next order. Nothing is deleted; your first new order picks up where you left off.
Does the ECOM storefront actually work?
The proof is on your screen: we deploy the very same platform that runs this site, under your own domain and brand. Product content, imagery, descriptions, search copy, comes from our AI-assisted production pipeline.
Still have a question? Ask us.
Tell us where you sell and we will send the setup that fits you together with current dealer rates, same day.
or call us: +90 536 695 85 97